Communication
Candid communication of your social and environmental impacts is your route to securing many of the benefits of being a responsible corporate citizen. It can help win the trust of stakeholders and set your organisation apart as an accountable business.
It also enables you to comply with your legal duties - for instance the Companies Act 2006 requires companies to write a business review, which should include coverage of environmental and social matters.
Our preferred starting point is to work with you to identify your material issues - your key responsibilities to society and the aspects of your social and environmental performance most likely to affect the organisation's future prospects. Your communication plan will need to cover all these issues.
We can then help you understand audience needs, establish clear communication objectives, and plan and write your copy - in print or online, in a dedicated CSR report or as part of the organisation's main annual report. This work includes deciding which reporting standards to follow and which indicators to use.
Our support extends to internal communication advice too. Engaging in dialogue with staff can help persuade them to play their part in raising the organisation's CSR performance, for instance by complying with policies, reporting poor practice and acting on stakeholder concerns. We can help with conventional top-down internal communication and with training initiatives, including e-learning.
Independent assurance of CSR and sustainability reports
Downloads
Case Study
csrnetwork helped energy giant E.ON AG to develop its 2006 corporate responsibility report.
